Owala FreeSip: The 200 Best Inventions of 2023

These are independent reviews of the products mentioned, but TIME receives a commission when purchases are made through affiliate links at no additional cost to the purchaser.

A water bottle must be something special to merit a hashtag (#owala) that’s been viewed 272 million times on TikTok—not to mention a resale value of roughly $400 for limited editions. Trove Brands’ stainless-­steel Owala FreeSip is leakproof and offers two drinking methods—a straw and a larger opening for guzzling that conforms to the shape of the user’s mouth. A variety of color palettes with fun names like Shy Marshmallow have helped the bottles go viral. “We took boring,” says inventor Steve Sorensen, co-founder and CEO of Trove Brands, “and added a little magic.”

Buy Now: Owala FreeSip on Amazon

More Must-Reads From TIME

Contact us at letters@time.com.

ncG1vNJzZmismaKyb6%2FOpmacp5yhsqTAyKilaJqVqMFutc2vnKesmaS7tHmRaWlsZ2Zof3WAj2lmqK%2BRoa5ustGenKyhoGQ%3D